Governor's Conference on Hospitality & Tourism 2026: Gatlinburg
The annual Tennessee Governor's Conference on Hospitality and Tourism (Gov Con), produced by the Tennessee Hospitality and Tourism Association (TNHTA) in partnership with the Tennessee Department of Tourist Development brings together representatives of the state's travel and tourism industry, including attractions, hoteliers, restaurateurs, destination management/marketing organizations, tour operators, educational institutions offering tourism/hospitality programs, tourism-related government agencies, and suppliers of goods and services of the tourism industry.
Full attendee registration includes admission to all general and breakout sessions, meal functions/refreshment breaks, opening night reception, trade show, and the Stars of the Industry Awards Dinner. There are also sponsorship opportunities available.
Attendee Registration and refund policies: All who attend the conference must be registered and paid in full prior to their entry into the event. If an attendee must cancel on or before August 31, a refund will be issued to the original form of payment. We regret that refunds cannot be made after August 31; however, substitutions are allowed within the same organization.
Host Hotels
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Embassy Suites by Hilton Gatlinburg Resort 604 Airport Rd Property Phone: (865) 436-2095 Booking Code: GCT |
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Hotel Indigo Gatlinburg 229 East Parkway Property Phone: (865) 412-9800 |
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Margaritaville Resort Gatlinburg 539 Parkway Property Phone: (865) 430-4200 |
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The Park Vista A DoubleTree By Hilton Hotel 705 Cherokee Orchard Road Property Phone: (865) 436-9211 Booking Link COMING SOON |
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Courtyard by Marriott Gatlinburg Downtown 315 Airport Road Property Phone: (865) 436-2008 |
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Hampton Inn Historic Nature Trail 520 Airport Road Gatlinburg, TN 37738 |
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Fairfield by Marriott 611 Airport Road Gatlinburg, TN 37738 |
Agenda
| September 16 | |
| 3:00 PM - 4:30 PM | Opening Session |
| 5:30 PM - 7:30 PM | Opening Reception |
| September 17 | |
| 8:00 AM - 4:00 PM | General and Breakout Sessions |
| 6:00 PM - 10:00 PM | Stars of the Industry Gala and Awards |
| September 18 | |
| 8:00 AM - 10:00 AM | Breakfast and Closing Session |

If you are interested in speaking at the 2026 Governor's Conference please submit an application below.
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